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Five Books Every Entrepreneur in the GCC Should Read – Part 2

Five Books Every Entrepreneur in the GCC Should Read – Part 2

Ecommerce

Five Books Every Entrepreneur in the GCC Should Read – Part 2

Last month, we took a look through our bookshelf and shared five of our favorite books for entrepreneurs. Another month has passed and we’ve dusted off a few more tomes that we just had to add to the list.  

For any readers out there with the entrepreneurial spirit or a keen interest in business, make sure you check out the books below. You might just find the idea that launches your next company:

Reinventing Organizations by Frederic Laloux

Reinventing_OrganizationsThe majority of the processes and structures we use in modern business date back to the industrial boom that followed on the heels of the Second World War. As you might imagine, these models are becoming hopelessly outdated. Today we are seeing organizations experiment with processes that allow them to function in a more modern way, increasing employee satisfaction and improving productivity.

If this topic interests you, you have to read Reinventing Organizations a book that shows how companies can provide a more ‘soulful and purposeful way to run our businesses, nonprofits, schools and hospitals.’

How to Win Friends and Influence People by Dale Carnegie

How_to_Win_Friends_and_Influence_PeoplePublished in 1936 this book is coming up for its 80th birthday next year, but it’s still a must read for any entrepreneur.

It contains effective wisdom such as letting the other party in a conversation do most of the talking, and learning to be sympathetic to other people’s ideas. It’s the simplicity of this book that makes it so effective…and so timeless.

One section includes two sample letters that Carnegie analyzes to show how they produce effective results. Amazingly his maxims are just as applicable to emails and tweets as they were to typewritten missives.

Zero to One by Peter Thiel (with Blake Masters)

Zero_to_OneCompetition is a good thing right? Well not according to Peter Thiel whose book is all about creating a business in areas where no or few other providers exist to fulfill the market need. If you are an entrepreneur in between ventures this is an ideal source of inspiration as you look for untapped potential.

But be warned, Zero to One is also somewhat of a political manifesto and Thiel’s rightward (to say the least) views might not be your cup of tea.

Rework by Jason Fried and David Heinemeier Hansson

ReworkRework is a snappy book focused upon entrepreneurship from the founders of Basecamp. If you’re bored of the traditional approaches to business problems you can find divergence here; you’ll learn why you shouldn’t learn through mistakes and why you shouldn’t try to be a hero by working late every night.

The only downside of this book is that much of the material was covered in the 37signals blog – so if you were a regular reader there you’ve probably already taken in most of Rework’s wisdom.

The Ultimate Sales Machine by Chet Holmes

The_Ultimate_Sales_MachineIn this incredibly practical book, Chet Holmes takes the time to break down his highly successful approach to sales. And it all revolves around one simple concept: stay focused! Learn how to avoid the pitfalls of trying to master thousands of strategies and zero in on the essential skills that make the big difference.

If you’re just looking for a quick read – The Ultimate Sales Machine probably isn’t it. But if you have the patience, you’ll find a plethora of ideas that can help you turbocharge every aspect of your business in just one focused hour per week.

What have you been reading lately? If you’ve come across any books that changed the way you think about business be sure to tweet us @payfort. We’re always on the lookout for new books and if we like it you just might see your suggestion in our next edition of Books Every Entrepreneur Should Read.

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Dalia El Gammal

Marketing Specialist PAYFORT

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